We have been running acquisition since October 2010, long enough to have watched several tactics stop working. What survived is unglamorous: fix what blocks the site, measure what actually counts as a sale, and put budget where it produces revenue rather than where it produces charts.
We are not going to pretend we have a storefront in Florida or Madrid. We do not. What we have is a trilingual team at a cost structure agencies in those markets cannot match, and fifteen years of accounts where every click had to be earned.
That fits two profiles particularly well: Brazilian and Latin owners running companies in the United States, and companies selling between Latin America and Brazil. Both need someone who understands the market on both ends of the sentence.